social marketing

social marketing

Make Social Networking Work For You

and Watch Your Profits Grow

 

By Dustin Heath

 

The new online communities all revolve around what's called social networking. There are countless sites set up for the sole purpose of you connecting with people online. MySpace, Facebook, Twitter, and Ning are a few of the more popular sites people use. These sites can be beneficial to people on a personal level, but networking can also be used to increase the amount of money your business makes. The great thing about social networking is that is a great free advertising tool. You create your own pages or visit forums to connect with people who have the same interests as you do. This leads to access to millions of people you wouldn't normally be able to connect with. This can mean millions of leads for your business, all for free. If you are working with creating your own page on a social networking sites you need to make sure you include all important business information. Your contact information and what type of work your company does or products your company sells should be displayed. You should try to avoid displaying your exact prices because you want people to contact you directly. You can, however, display any types of sales or discounted prices you may currently have in order to bring in more business. It's true you can connect with a lot of people by using networking, but you have to keep people interested. People look to be a part of networking sites to meet people and make online friends. This means the last thing they want to see is a lot of ads. However, they don't mind ads from people who aren't using the system solely for that purpose. Connecting with others is no different than making friends and taking a little time out of your day to make online friends can benefit your business and drastically grow your bottom line.